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How our Ingredients work

It's not rocket science, but there's more than 20 years of research behind Good Idea. Its blend of five amino acids and chromium are scientifically proven to reduce the blood sugar spike after a meal by, on average, 25%. To put it simply, the amino acids prepare the metabolism to take care of the carbs in a better way, while the small amount of chromium* fine-tunes the process even more and reduces the sugar cravings. LEARN MORE 

Table of Contents:

  • Good Idea Clinical Science
  • What is Good Idea?
  • Ingredients in Goodidea
  • Blood Sugar Optimization Strategies
  • What you Need to Know about Blood Sugar Spikes
  • Good Idea for Balanced Blood Sugar Levels
  • Reduce Food Coma
  • Stay Energized without Extra Calories
  • Boost your Productivity
  • Fight Those Cravings
  • Support your Future Health
  • Stick to a Healthy Weight
  • Hydrate Wisely

Good Idea's Clinical Research

The concept of Good Idea is based on solid science. For a comprehensive review of our own peer-reviewed research as well as that done by others, please take a look at the Scientific review. Not all studies that have been performed during the development of the Good Idea concept have been published but a summary of all studies are found here. We are expecting the peer-reviewed paper describing our randomized and placebo-controlled study of Good Idea in a North American population to be published in May 2020. Furthermore, we are in the planning phase for a longer-term intervention in participants at risk of developing diabetes where they will drink Good Idea regularly for 8 wks. We'll keep you posted!

What is Good Idea?

Good Idea is a sparkling mealtime beverage. Its unique blend of five amino acids and chromium is proven to reduce the blood sugar spike after a meal by, on average, 25%. Good Idea is unsweetened, contains zero calories and comes in three all natural flavors. It's the perfect alternative to sugary sodas and energy drinks.

Ingredients in Good Idea

One can of Good Idea contains 2.6 g of amino acids (proprietary blend of isoleucine, leucine, valine, threonine and lysine) and 250 micrograms of Chromium picolinate, corresponding to 29 micrograms of dietary chromium. Other than that, Good Idea only have carbonated water, natural flavors and some citric acid.

Blood Sugar Optimization Strategies

Supplementing to avoid blood sugar spikes is just part of the solution, for full optimization of blood sugar vitality you also need a working knowledge of what foods to avoid, when to eat certain foods and how to deduce/measure your blood sugar. Keeping your blood sugar on an even level without the roller-coaster of spikes and lows isn't only a great way of avoiding the afternoon slump and cravings for those sweet treats. In the longer perspective it is also one of the best – and cheapest – investments you can make in a healthy life. Here are some tips to keep your blood sugar within a healthy range.


1. Skip the sugary drinks
Let´s face it. Sodas and many energy drinks contain sugar and lots of it. Just by replacing the soda with water you will take away lots of sugar from your daily menu. And artificial sweeteners are not the answer. Good Idea can be described as an enhanced water. It´s naturally flavored, totally un-sweetened and contains a scientifically proven blend of five amino acids and chromium. What does it do? Drink it with your food and in addition to pairing perfectly and quench your thirst, it will reduce your blood sugar spike after eating.
2. Eat less fast carbs
Lots of the meals we love, like pizzas, burgers, fries, white bread and sushi contain fast carbs that make your blood sugar spike and then drop again like a stone. If you ever had a post-lunch slump, you know what I am talking about. Go for the slow stuff instead – whole grain, veggies, al dente cooked pasta, beans, and fiber-rich will keep you satisfied much longer.
3. Lose some weight
Over-weight and obesity puts a lot of strain on your body. Losing a few pounds by eating and drinking in a healthier way can make a real difference to your blood sugar regulation and reduce your risk of developing lifestyle related disease. Not to talk about how much better you will feel!
4. Exercise regularly
Our bodies were made to move. Good news is that it doesn´t have to be much. Half an hour of moderate exercise, e.g. a quick walk, can make wonders for your well-being and stamina as well as your blood sugar levels.
5. Withstand your sugar-cravings
Sounds easy, but so hard to do, especially if you had one of those fast-carb lunches with a soda on top instead of a Good Idea. So – the best thing is to start with a healthy meal that keeps you sharp and energized all afternoon. And if you get the sugar-cravings, try not to give in. Have a fruit, a glass of water or a cup of (unsweetened) tea or coffee instead. After a few days, you will be all in on your new and healthy habit.
6. Have a healthy breakfast
Skip the on-the-run coffee and sweet stuff. Get yourself a real breakfast instead. Unsweetened yogurt and cereals, fresh fruit and whole grain bread will give you a perfect start and last all the way to lunch break. And why not try some oatmeal porridge with healthy berries and oatmilk?
7. Plan your day – avoid stress
Yes, you got it right. Stress and too little sleep are both factors behind an impaired blood sugar regulation. Try to plan your days (and nights) so you can avoid it. And yes – we all live stressful lives, and for most of us removing it is just wishful thinking. But I´m sure there´s something you can do, and the less stressed you feel, the better you can cope with those stressful situations that seem to appear no matter how well you planned your day.

What you Need to Know about Blood Sugar Spikes

Every time we eat, the body undergoes a stress reaction. This is totally normal and manageable. But when we expose the body to excessive stress, for example, by overeating or regularly eating unhealthy food, the post-meal inflammatory state can become chronic. When this happens, the inflammation may impair functions of the blood vessels, liver, heart and kidneys. And it doesn´t stop there! Research has also shown that low-grade inflammation can impact our cognitive functions and can is involved in the development of e.g. Alzheimer´s disease. Repeated blood sugar spikes caused by foods with sugar and/or fast carbs are among the foremost drivers of low-grade inflammation. The “sugary” eating habits also lead to overweight or obesity, which in itself both drives inflammation and leads to an impaired blood sugar regulation. It´s so easy to end up in that vicious circle. This is one of the main reasons why we came up with Good Idea. It is not intended to be a quick fix, but as a part of a healthier lifestyle, Good Idea can make a real difference with its unique post-meal blood sugar reducing function.

Good Idea for Balanced Blood Sugar Levels

Food makes your blood sugar rise. That's all natural. Your body needs the energy. But some foods cause the blood sugar to spike and put a strain on your body. Unfortunately this is the case with many of the foods we tend to love. Like burgers, pizzas, fries, rice, white bread sandwiches and the breakfast pancake, all containing so-called fast carbs. Having an un-sweetened and all natural Good Idea with your meal is a simple way to cut the spikes and give your body a break.

Reduce Food Coma

Ever had to hide a yawning during the after-lunch meeting? Chances are you experience the post-meal sugar low. And this is how it works: The instant energy you got from your carb-rich lunch has left as quickly as it came. Leaving you drowsy and craving for those sweet treats. Have Good Idea with your meal instead of a sugary drink to take away sugar from your diet and stay energized all day.

Stay Energized without Extra Calories

Many common lunch meals like pizza, sushi and sandwiches results in a blood sugar spike. Shortly after the blood sugar drops like a stone and make you feel fatigued. This is when you may feel like having some caffeine a piece of chocolate to bring your productivity back. Many people report that by having Good Idea with their meals, they avoid the post-meal slump and stay sharp and energized all day, without adding calories half way through the afternoon.

Good Idea for Boosted Productivity

Good Idea is a meal time beverage built on a solid understanding of human metabolism. Clinical studies show that the five amino acids in Good Idea can prime the body to take care of carbohydrates from food in a more efficient way. The beverage – basically sparkling water – also contains some chromium that helps the insulin to push the energy from carbs (glucose) into the cells more efficiently. The result is a fine-tuning of the metabolism at the time of the meal, leading to a more controlled blood sugar curve, and a body and brain that stay agile and energized.

Fight those Cravings

Everyone who has tried to break a deeply rooted habit, like smoking, know what it takes. And breaking the sugar habit can be just as hard. It's not only about breaking the “chemical” part since the cravings usually also have a behavioral side. We need to stop doing something we are used to, something we like, something that gives us a reward. Getting away can be complicated, but controlling the blood sugar by avoiding the spikes and lows is a good beginning.

Good Idea for Supporting Future Health

Observation studies have shown that food habits causing high and repeated blood sugar spikes increase the risk of type 2 diabetes and cardiovascular disease. To reduce the glycemic burden from every meal may therefore lead to a reduced risk of developing these and other lifestyle related diseases.

Weight Management with Good Idea

An American scientific review [6] shows that chromium – an essential mineral that is often under-consumed – can have a critical role in weight loss. Since Good Idea, to our knowledge, is the only mealtime beverage on the market that contains significant amounts of chromium, the review is interesting. And here's how it works. In addition to the difficulties associated with following a strict diet, there's a less well-known problem with most weight loss diets and supplements. Sure, they make you lose fat, but up to 50% of the weight loss can actually be so-called lean body mass, mainly muscles. And that's probably not what you expect as a result of your diet. It will actually be harmful and reduce your insulin sensitivity in the long run. The review mentioned above has studied a large number of clinical trials with different weight loss diets and supplements. It concludes that diets like low-carb, keto, high protein (like paleo) and high fiber, as well as different supplements, seem to be effective in the immediate weight loss perspective. At the same time, the loss of lean body mass is pointed out as problematic for its negative impact on health, the ability to conduct daily activities, and potential effects on emotion. When different weight-loss supplements were tested, the one containing chromium, in the form of chromium picolinate, stood out as a real game changer. While e.g. a high-fiber supplement yielded a 50/50 relation between lost fat/muscle mass, the chromium picolinate supplement showed a 98/2 result. The entire weight loss, except 2% was fat. The review comes to the conclusion that “Chromium picolinate appears to offer an effective means of improving body composition, as individuals are able to lose their fat while retaining their muscle.” Shellfish, eggs, whole grain cereals, mushrooms, legumes, meat, and nuts are among the natural sources of chromium, but it takes a lot of eating to get the dose needed for the positive effects. There are chromium supplements on the market, but it seems like a much better idea to get the chromium via something you would normally drink with your meal. Chromium picolinate as such has shown to be better absorbed by the body than other supplements. In addition, the liquid form of chromium picolinate in Good Idea is expected to further improve the uptake.

Hydrating Wisely

Drink water when you are thirsty. If you have a tendency to feel tired in the afternoon I recommend that you try Good Idea with your lunch meal to stay more energized and avoid sugar cravings. On top of water's innate function to slightly speed up our metabolic rates, all the benefits of Good Idea sparkling water make it the ideal drink for meals. 

Check out Good Idea's FAQ for optimal dietary supplement use to see details about other health concerns and information

Disclaimers and considerations: The information on this page is meant to educate readers about the science and research behind the blood sugar and metabolism. Consult a trusted health care professional for the diagnosis and treatment of specific medical conditions.

Enhance Your Health with the Latest in Good Idea Science

As we continue on bringing this health journey to the consumer we will continuously learn more about blood sugar, blood sugar products and new methods for improving it!

Medical Sources and Scientific References:
[1] D. Tricò et al, “Mechanisms through which a small protein and lipid preload improves glucose tolerance”, Diabetologia 2015, 58, 2503 (https://link.springer.com/article/10.1007/s00125-015-3710-9)

[2] A. Shukla et al, “Food Order Has a Significant Impact on Postprandial Glucose and Insulin Levels, Diabetes Care 2015, 38(7), e98 (http://care.diabetesjournals.org/content/38/7/e98)

[3] J Ma et al, “Effects of a Protein Preload on Gastric Emptying, Glycemia, and Gut Hormones After a Carbohydrate Meal in Diet-Controlled Type 2 Diabetes”, Diabetes Care 2009, 32(9), 1600 (http://care.diabetesjournals.org/content/32/9/1600)

[4] S. Imai and S. Kajiyama, “Eating Order Diet Reduced the Postprandial Glucose and Glycated Hemoglobin Levels in Japanese Patients with Type 2 Diabetes, J Rehabil Health Sci 2010, 8:1 (https://www.rehab.osakafu-u.ac.jp/osakafu-content/uploads/sites/103/2015/12/jrhs_008_2010_01.pdf)

[5] D Gentilcore et al, “Effects of fat on gastric emptying of and the glycemic, insulin and incretin responses to a carbohydrate meal in type 2 diabetes, J Clin Endocrinol Metab 2006, 91(6):2026 (https://www.ncbi.nlm.nih.gov/pubmed/16537685)

[6] D Willoughby et al, “Body Composition Changes in Weight Loss: Strategies and Supplementation for Maintaining Lean Body Mass, a Brief Review”, Nutrients 2018, 10(12), 1876 (https://www.mdpi.com/2072-6643/10/12/1876)

*The statements made on this website have not been evaluated by the Food & Drug Administration. These products are not intended to diagnose, prevent, treat, or cure any disease.